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Phil

Commercial Manager

MA - Marketing Management, Solent University - C.S.P.O

I joined ITDev in 2023 to bring new opportunities and ventures to the already successful team.

Experienced in marketing technology products, I am responsible for ensuring we maximise our new venture opportunities, connect them with the customer through effective marketing and ensure we are best placed to act on new developments as they arise.

With a strong background in technology products, I have worked in a variety of product marketing management roles over many years. However, my career started in purchasing, moving quickly into a continuous improvement role for a local manufacturing company seeking greater operational efficiencies. For the past 20 years I have held a number of product management positions in the telecoms, data storage, heating and industrial sensor sectors, in each case following the latest market intelligence and customer feedback to manage the full product life cycle of the products.

I am a Certified Scrum Product Owner, C.S.P.O.

Outside of work, I enjoy time with the family, following all that goes on in the Formula 1 world (good and bad!) and enjoy being outside in the warmer months, either camping or tidying up the garden.

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Posts by Phil:

Posted 12th September 2023
ITDev is proud to announce the launch of a new FPGA video IP core. The core allows integrators to quickly and easily add high-quality colour space conversion to their video pipelines. Competitively ...more
Posted 8th September 2023
This IP core performs the operations necessary to convert between SDR video and HDR video in either direction. The core can be loaded with industry recognised LUTs (look-up tables) to perform colour ...more
Posted 13th June 2023
VPK120 development board pictured wearing ear defenders with silent smiley on the fan
This blog contains the final steps for adding the minimal IP to send the necessary SYSMON data to the System Controller for controlling the fan on the AMD Versal VPK120 dev board.
Posted 25th May 2023
VPK120 development board pictured wearing ear defenders
Whilst developing on an AMD Versal VPK120 you will want to control the fan speed to keep the noise at manageable levels. This guide captures the steps taken to do this using the onboard System ...more
Posted 12th April 2023
Our team of FPGA designers are experienced in AMD, Intel and Lattice devices, from latest ZynqUltraScale+, Cyclone down to Crosslink. If you are working with AMD (Xilinx) or Intel (Altera) reference ...more
Posted 3rd March 2023
Shot of Sydney Harbour Bridge
We welcome David back from Australia and review some of the actvities we've been engaged with in February 2023.
Posted 20th January 2023
Robin on a bird table
The customer is always right, and he hasn't changed his requirements, but the consultant says they're in constant flux. Who's right? Let's explore further ...
Posted 9th August 2022
Last month we attended the second TechNES FPGA Frontrunners event, here's our write up from the day ...

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Latest Blog Posts

VPK120 development board pictured wearing ear defenders with silent smiley on the fan
Posted 13th June 2023, By Aysa D
This blog contains the final steps for adding the minimal IP to send the necessary SYSMON data to the System Controller for controlling the fan on the AMD ...more
VPK120 development board pictured wearing ear defenders
Posted 25th May 2023, By Aysa D
Whilst developing on an AMD Versal VPK120 you will want to control the fan speed to keep the noise at manageable levels. This guide captures the steps taken to ...more
Robin on a bird table
Posted 20th January 2023, By Andy C
The customer is always right, and he hasn't changed his requirements, but the consultant says they're in constant flux. Who's right? Let's explore further ...
JonO interviewing Matthew
Posted 30th June 2022, By Jon O
30th June and it's Matthew's 2 year anniversary of joining as a full-time member of staff. Matthew spent 2 summers working for us as an intern before joining ...more

Latest News

Posted 12th September 2023
ITDev is proud to announce the launch of a new FPGA video IP core. The core allows integrators to quickly and easily add high-quality colour space conversion ...more
Shot of Sydney Harbour Bridge
Posted 3rd March 2023
We welcome David back from Australia and review some of the actvities we've been engaged with in February 2023.
Posted 9th August 2022
Last month we attended the second TechNES FPGA Frontrunners event, here's our write up from the day ...
Posted 28th July 2022
Here's a short report on our attendance at the ECS Taster week Careers Fair On Tues 26th July. A chance to promote industrial opportunties to year 11 students ...more